FASHION LOOKBOOK
The Fashion Lookbook Package retainer is meticulously designed for fashion brands, designers, boutiques, and e-commerce platforms seeking to present their collections through visually captivating and stylish video content. This package emphasizes capturing the essence of the brand and the distinctiveness of each collection, showcasing them in an engaging format that highlights the latest trends, textures, and designs. Perfect for seasonal campaigns, new arrivals, and brand storytelling, this package is crafted to elevate the brand’s image and attract fashion-conscious audiences.
The Fashion Lookbook Package retainer is meticulously designed for fashion brands, designers, boutiques, and e-commerce platforms seeking to present their collections through visually captivating and stylish video content. This package emphasizes capturing the essence of the brand and the distinctiveness of each collection, showcasing them in an engaging format that highlights the latest trends, textures, and designs. Perfect for seasonal campaigns, new arrivals, and brand storytelling, this package is crafted to elevate the brand’s image and attract fashion-conscious audiences.
The Fashion Lookbook Package retainer is meticulously designed for fashion brands, designers, boutiques, and e-commerce platforms seeking to present their collections through visually captivating and stylish video content. This package emphasizes capturing the essence of the brand and the distinctiveness of each collection, showcasing them in an engaging format that highlights the latest trends, textures, and designs. Perfect for seasonal campaigns, new arrivals, and brand storytelling, this package is crafted to elevate the brand’s image and attract fashion-conscious audiences.
PACKAGE DETAILS
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Fashion brands, independent designers, fashion boutiques, and e-commerce platforms seeking to promote their collections and refine their brand’s visual identity through high-quality fashion lookbook videos.
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$6,000 - $12,000 per month
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Videos:
3 fashion lookbook videos per month, each 1-2 minutes in length, showcasing the latest collections, signature pieces, or themed outfits.
Concept Development:
Initial and ongoing consultations to define creative direction, collection themes, and specific objectives for each lookbook video. Development of a tailored concept that aligns with the brand’s identity and the collection’s aesthetic.
Storyboarding and Planning:
Detailed storyboarding and meticulous shoot planning to ensure a visually cohesive lookbook that authentically captures the collection’s mood and style.
Location Scouting:
Identifying and selecting locations that complement the fashion theme and aesthetic. This may involve studio rentals, outdoor settings, or custom set designs to create the ideal backdrop for the collection.
Production:
Professional on-location or studio filming with a fashion-focused director and crew, utilizing high-quality lighting, expert camera work, and model direction to effectively showcase the apparel and accessories.
Post-Production:
Stylish editing to produce a dynamic and captivating lookbook video, including color grading to enhance the visual appeal, motion graphics for text overlays (e.g., collection names, designer quotes), and the integration of licensed music that resonates with the brand’s tone. Two rounds of revisions per video to ensure client satisfaction.
Model and Talent Coordination:
Assistance with casting and coordinating models or brand ambassadors who truly embody the brand’s ethos and resonate with the target audience.
Social Media Optimization:
Tailoring the final lookbook videos for optimal display across various platforms (e.g., Instagram, Facebook, YouTube), including creating shorter edits or teaser clips for social media stories or posts.
Performance Review:
Monthly review of video performance and engagement metrics, with insights and recommendations for refining future content to maximize impact.
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Additional Videos:
For clients requiring more than 3 lookbook videos per month, priced at $2,000 - $4,000 per additional video, based on complexity and production value.
Extended Production:
Additional shooting days for extensive collection coverage or complex location shoots, priced at $2,000 - $4,000 per day.
Advanced Motion Graphics:
For intricate animation or visual effects that accentuate the collection’s theme or story, starting at $500 per video.
Behind-the-Scenes Content:
Production of behind-the-scenes videos or interviews with designers and creative teams, priced at $1,500 - $3,000 per video.
Expedited Delivery:
For expedited turnaround times on video production, an additional 20% of the monthly retainer fee.